10 intranet content ideas for better engagement

Content is king. This is true not only for websites but also for intranets.

There is no doubt that content plays an important role in the success of the intranet. Without fresh, relevant and engaging content, intranets grow old fast as employees have no reason to revisit it.

However, regularly publishing new content on the intranet isn’t as simple and easy as it seems. Many intranet administrators and content creators struggle to come up with new content and ideas for their intranet.

This is why we’ve gathered 10 intranet content ideas for your reference. Check them out and get inspired to keep your employees engaged with the intranet.

Industry news and insights

For many job functions, keeping up-to-date with industry news and insights helps to do a better job. Consider showing industry news on your intranet where employees can quickly access the external information they need. It saves them a lot of time gathering information from different sources. You could do this by selecting relevant news manually, or by adding an RSS feed to the intranet.

Company events calendar

Does your organization have regular internal events such as training, workshops or team-building days? With an events calendar on the intranet, your employees know when and where these events are happening. If possible, make event registration available from your intranet. This helps to increase event participation and is yet another reason for employees to visit the intranet regularly.

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Newcomers

Let employees know about their new colleagues with a “New hires” space on the intranet. More than just names and titles, you can include photos and links to the employees’ full profiles so that everyone can get to know their new colleagues better. People can even welcome their new colleague with a few kind words. For new hires, this makes them feel more welcome and you will notice they are quickly integrated in their new workplace.

Upcoming birthdays

Showing upcoming birthdays of colleagues on the intranet helps you to humanize your intranet environment. It gives people the opportunity to say ‘happy birthday’ to their colleagues, which is often an invitation to conversations and interactions among employees – even those we don’t work with and talk to on a regular basis.

Internal job opportunities

Publish new internal job openings to the intranet to ensure that all employees are aware of any vacancies and have the opportunity to apply. Many employees look for chances to move up or switch jobs within their current organization.

FAQ – How do I

Enable employees to easily find answers for frequent questions by having an FAQ page on the intranet. Adding information about holidays and leave requests for example helps to free up time for the HR department, reducing the amount of e-mails, calls and repetitive questions they have to answer. With Involv intranet, you can publish your content to a target audience group to increase relevancy and engagement. For example, you could create a How do I page specifically for construction technicians.

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Employee stories

An intranet is the perfect place to feature employee stories. This can cover lessons learned from their role, experiences gained from the last project, team achievements or anything that can provide value to others. These are examples of engaging content that you want to add to your intranet. It encourages knowledge sharing within your organization, helps build a stronger company culture and makes people feel more appreciated.

Company’s social feeds

If your company has a strong presence on social media, why not featuring it on the intranet. It helps employees to stay up to date and engaged with your brand and communication to customers. With a social feed on the intranet, employees can like or share a post without leaving the intranet portal.

Fun activities

Not everything on the intranet must be about work. Allow non-business stuff to appear on your intranet. For example, the company party photos, the football team schedule or a news update about your colleague’s newborn are great ideas you can post on the intranet for better engagement.

Ideas and suggestions

Encourage employees to share their ideas and thoughts on the intranet. Not only does this help to drive innovation within your organization but it also ensures that everyone’s ideas are heard. With the Involv ideation tool, you can submit, discuss, evaluate, and manage ideas across the organization on the intranet.

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Conclusion:

There’s more than just news and announcements to share on the intranet. It is a great tool to share useful and fun content to boost company culture and make people feel more connected. Feel free to use these 10 best-practice ideas above to have a better intranet engagement.

By frequently publishing engaging and relevant information on the intranet, you give employees a reason to keep coming back for more.

Make content creation simple with Involv intranet

With Involv, you have a super easy-to-use platform to share content among your employees. You can add a target audience for every communication and choose where to display content to ensure relevancy at all times.

Involv also makes it possible for your employees to set preferences, so each person’s news feed is personalized based on their interests.

The widgets we just talked about, such as upcoming birthdays, new hires, internal jobs, ideations, etc can be integrated in your intranet with just a few clicks.

Interested in learning more about Involv? Schedule a free demo with us and discover how other organizations use it to improve employee engagement.

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(Photo: freepik)

Tim

Tim Bogemans

Tim is Collaboration Expert at Involv/Cognit. He builds leading solutions to help people collaborate easier, faster and happier. Connect on LinkedIn.